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The Aloha Publishing newsletter delivers weekly updates on new releases, cover reveals, author tips, and behind-the-scenes insights—keeping our creative community inspired, informed, and connected.
The Right Signature Speech Can (and Should) Open Closed Doors Aloha Reader, Over the past two weeks, we’ve talked about why your book should begin a bigger conversation and how a signature speech can help your ideas travel beyond the page. But once authors decide to create that speech, many make the same mistake: They deliver a book report. They walk the audience through every chapter, introduce a complete framework, and squeeze in as many stories and lessons as the time limit allows. I...
Your Book Has a Signature Speech Hiding Inside It Aloha Reader, Last week, we talked about why the conversation around your ideas shouldn’t begin and end with your book. Your book gives you stories, concepts, and frameworks worth sharing and those ideas should travel. Today, I want to talk about one of my favorite ways to help them travel: a signature speech. I might be a little biased about this one. I started competitive public speaking (speech & debate) in middle school and continued...
A Book Is a Terrible Place to Hide Your Best Ideas Aloha Reader, There’s something I’ve noticed after years of working in the publishing industry: too much pressure is put on books to be the finish line. Authors spend months, or even years, figuring out what they want to say. They refine the stories, organize the ideas, and finally find the language for something they may have spent a career learning. Then the book comes out and everyone celebrates! The author shares the Amazon link with...